Building Blocks is the furnish and install manufacturer of panelized glass fiber reinforced concrete (GFRC) cladding for a new Hard Rock Hotel. The combination hotel, condominiums, and dining destination is located in the historic French Quarter of New Orleans. The building’s facade was originally designed as SlenderWall but ultimately became GFRC because of the material’s higher performance characteristics. The ability to withstand in-plane movements from expansion and contraction of thermal activity was paramount for this project.
1031 Canal Street
New Orleans, LA 70112